First things first, I would like to personally thank all the entrepreneurs who participated in the making of this piece; it would have been impossible without you. This article was inspired by the need to identify the most popular online tools among entrepreneurs. Although it was neither the only method nor the simplest one to obtain such information, the best technique turned out to be engaging the top entrepreneurs first hand for insight.
For this reason, I opted out of secondary research and went straight for primary data by seeking out these busy bees from their hives. And after a series of emails and social media posts, I was able to collect sufficient data and compile what I am about to share with you. Although you are aware of some of these tools or even use them, you will get to learn about new tools that may become essential in your routines. I also tried to make some deductions into why these tools are most popular as compared to other ‘less preferred’.
The top 3 online tools are:-
#3. The third spot is a tie: Skype, Asana, WordPress, Hipchat, and Slack
About these applications
Of course the online giant takes the first place with its packaged services offering access from a single account. This feature alone makes it very popular among entrepreneurs. The individual tools here include Gmail for email communication, Google drive used for file sharing, cloud storage and group tasks and Google search which currently holds the top spot among search engines.
The 140 character (tweet) social networking service comes second. This online tool gained its popularity through news sharing and business and this is why it is a favorite among entrepreneurs. It is simple to use and simplified networking. I would like to add that most of the responses from the entrepreneurs were received through this medium.
This online tool is popular because it offers video chats and calls services from a wide range of devices through the internet. Its video conference call feature is best for business and of course popular among entrepreneurs who would like to conduct business communication on the web.
This online tool offers you the ability to perform tasks with your team. The application provides you with an opportunity to create tasks and organize them, comment on ongoing projects and respond to update messages. The application can also integrate with other online tools such as Dropbox, Chrome, Zapier and more.
For entrepreneurs, regardless of the industry, WordPress is a necessary tool. This is because as a free and open source blogging tool, it can be used to launch the business’s online presence. Most businesses on the web use this platform to develop and host their blogs and websites.
This application has features that facilitate communication and file sharing which are basic in day to day business operations. Some of the features at a glance include; chat rooms, one-on-one messaging, searchable chat history, image sharing, file uploading, and SMS messaging. The application has been referred to as “A Private IM Network for your Team” by Web Worker daily.
Slack is a team communication application and is best for businesses with many members. It will improve your collaborative capacity on projects and one can even search for conversations contextually.
Email overload as a result of all the subscriptions that most of us go for has become a major issue and this is where this application comes in. This tool works with Gmail and yahoo email to organize your inbox and clear up the junk.
It is a transport service where the application connects passengers to drivers of vehicles for hire. The mobile app shows you where your reserved car is at. It is good for entrepreneurs who do not want do drive themselves and reduces the stress associated with driving in traffic dense cities. It is currently available in 45 countries and still growing.
You probably have this application which works as a social networking, photo and video sharing platform. You are already thinking selfies and so on but from an entrepreneur’s point of view this tool can be used for marketing, networking and increasing the appeal of your brands.
This is a web tool that offers a platform to conduct online meetings, desktop sharing of team tasks or presentations and video conferencing. It can be used to communicate with both clients and members of your team in real time and especially when you are not around the same geographical area.
This online tool targets smartphone users with instant messaging and voice over internet protocol (VOIP). Users are able to share pictures, audio messages, and videos and this makes it a top tier business tool. You can easily integrate it with your existing communication tools to offer more alternatives through which your customers can reach you.
This is a social network managing application that allows you to schedule posts to different social media platforms. The tool is best for generic information that you may want to share with your community and is mostly used by news sites and bloggers who need to automate their posts.
This is a social networking management tool that is similar to Buffer above. Others in this category include Hootsuite, Socialflow and Viralheat.
This tool uses Social Media analytics to rank users according to their social influence. It measures the people response rate to the information you put up on social media. The business angle with this tool is that it connects you to influencers around the web who can help market your brand.
These are free web tools that allow you to store files, photos and videos as well as share them easily with your community.
This online tool can be referred to as the YouTube of slideshows. It can be used to store and share publicly or privately PowerPoint documents. It was initially meant for businesses where they would share slides among members but it has grown to include education where tutors post notes on various topics. I have personally used this for my private studies :-).
These are business specific online tools in the sense that they are used predominantly by SEOs and digital marketers. SEMrush offers competitor analytics by giving you insights into their link building, display advertising, organic and paid search strategies. Buzzsumo will help you get insights into what content performs better in your industry and will also get you influencers who can effectively promote your content. Screamingfrog is an SEO spider tool that is installed on desktops that Crawl’s websites and fetches SEO signals that are important for the professionals. This helps in reviewing and auditing that particular website. The data can be exported to excel for further analysis.
This is an online office suite that comes with word processing, spreadsheets, presentation, invoicing, CRM Wikis and many other applications which are used in the day to day operations of a business. It’s necessary for entrepreneurs since one get all these tools in one area.
“The Social media for professionals” If you are an entrepreneur and are yet to get on this network then it’s about time. It simply offers a platform to connect with other professionals around the world in addition to accessing knowledge and opportunities.
This is a free online project management application. The tool is based on Kanban, a management method used by Toyota in the 80s in their supply chain management. Projects are represented by boards which have lists (tasks lists) these contain cards (tasks). The cards are supposed to progress from one list to the next as the project progresses.
This tool offers paid email services to individual users and organization. It uses a YubiKey to log in with a one-time auto generated passwords that make it highly secure.
This is an online tool that makes it simple for people to learn more about you by bringing your different social network profiles (Facebook, Twitter, Google+ etc) to a single page. I think it was developed to be “The social network of all social networks”.
entrepreneur, investor and the co-founder of , , and . He helps companies like Amazon, NBC, GM, HP and Viacom grow
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